Situation
2010 Ford Fusion is Motor Trend's Car of the Year
Beat out 22 other contenders, including new Toyota Prius
Also beat BMW 7-Series and Nissan 370Z
Ford's stock up after billionaire George Soros purchased 7.3M shares
Significant Points
Editors like Fusion's broad appeal, recent improvements
Fusion already set full-year sales record in dismal market
Market share also up; currently best-selling domestic-made car
Analysts say Motor Trend award is more influential than other accolades
Motor Trend editors also pleased w/ performance of Fusion Hybrid
Says
"Ford has proven its resilience in these tough times by delivering to market a car with broad appeal to a broad range of consumers. The Fusion range has matured into a competitive roster of midsize sedans, able to compete with sales juggernauts such as the Toyota Camry and Honda Accord." -- Angus MacKenzie, editor, Motor Trend
"What it means is that you can have an economical and a fun product. You don't have to make trade-offs. It doesn't have to be odd looking. It shows what an American company can do." -- Nancy Gioia, director of electric vehicle programs, Ford
2010 Ford Fusion is Motor Trend's Car of the Year
Beat out 22 other contenders, including new Toyota Prius
Also beat BMW 7-Series and Nissan 370Z
Ford's stock up after billionaire George Soros purchased 7.3M shares
Significant Points
Editors like Fusion's broad appeal, recent improvements
Fusion already set full-year sales record in dismal market
Market share also up; currently best-selling domestic-made car
Analysts say Motor Trend award is more influential than other accolades
Motor Trend editors also pleased w/ performance of Fusion Hybrid
Says
"Ford has proven its resilience in these tough times by delivering to market a car with broad appeal to a broad range of consumers. The Fusion range has matured into a competitive roster of midsize sedans, able to compete with sales juggernauts such as the Toyota Camry and Honda Accord." -- Angus MacKenzie, editor, Motor Trend
"What it means is that you can have an economical and a fun product. You don't have to make trade-offs. It doesn't have to be odd looking. It shows what an American company can do." -- Nancy Gioia, director of electric vehicle programs, Ford
By Detroit News
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